Email Creative Support for Advertisers, Agencies, and Publishers
One company buys the audience. Another may manage the campaign. A third sends the email. 3mail it handles the creative work that has to move between them—copywriting, design, HTML, production, and publisher-ready files—without changing who owns the media relationship or who presses send.
Advertisers
Advertisers
You Bought the Placement. Now You Need the Email.
You’ve already made the media buy. Maybe it’s a dedicated email, sponsored email, email blast, e-blast, or newsletter advertising placement.
Now the publication needs the creative.
That’s the part 3mail it can handle.
Come to us with a complete campaign, a half-finished one, or little more than a website, an offer, some images, and a deadline. We can step in wherever your existing marketing resources stop.
Depending on the campaign, we can handle strategy, email copywriting, subject lines, design, responsive HTML, image preparation, publisher specification review, and final production.
Buying one email placement shouldn’t require you to suddenly build an email production department.
You bought the audience. We’ll help build the email.
Agencies
More Email Production Capacity Without Adding More to Your Team
Your client bought the placement. The publisher sent the specs. The deadline is on the calendar.
Now somebody has to build the email.
3mail it can work as a specialized creative and production resource when your agency needs extra capacity or simply doesn’t want to pull its own team into another one-off email build.
Use us for a complete email build or for the production pieces that are slowing your team down: copywriting, design, responsive HTML, asset preparation, publisher specifications, and final files.
If your team already owns the strategy and copy, we can pick up at design. If the design is done, we can handle production. If the client has almost nothing ready, we can take on more.
You stay in control of the client relationship and the larger campaign. We handle the email work you’ve handed us.
Keep the strategy. Keep the client. Hand off the email production.
Publishers + Media Companies
What Happens When the Advertiser Bought the Email but Doesn’t Have the Creative?
Your sales team sold the placement.
Then the advertiser asks:
“Can you create the email for us?”
Some publishers offer advertiser creative services in-house; others don’t, and even well-staffed teams can hit capacity. 3mail it gives the advertiser another production option without changing your sales, approval, or sending process.
You can send them to us for the copy, design, HTML, asset preparation, and production work they need to get the campaign ready for your normal submission process.
Your organization still controls:
- The subscriber audience
- The sending platform
- Campaign specifications
- Creative approval
- Scheduling
- Deployment
We’re not replacing the publisher or inserting ourselves into the media relationship.
We’re helping the advertiser show up with the creative your team needs.
You sell the placement. We help them get it ready. You send it.
Where 3mail it Fits
One Campaign. Different Roles.
Everybody keeps the part of the campaign they already own.
THE ADVERTISER
Buys the placement, provides the offer and brand materials, and approves the campaign.
THE AGENCY
When one is involved, manages the client, strategy, media, or other parts of the broader campaign.
3MAIL IT
Handles the email creative and production services the campaign needs.
THE PUBLISHER
Controls the audience, reviews the submitted creative, and sends the campaign through its normal system.
3mail it fills the gap between buying the email placement and having finished creative ready for the publisher.
Campaign Data for Advertisers and Agencies
They Send It. You See What Happens Next.
For advertisers and agencies that want reporting after the send, Campaign Data powered by QSL2 can be added to the finished HTML. The publisher still sends through its normal system, while approved users get access to available real-time clicks, conversions, forwards, and other campaign activity in QSL2.
HOWEVER YOU FIT INTO THE CAMPAIGN
Let’s Get the Email Built.
Whether you bought the placement, manage the advertiser, or sold the media, 3mail it can help get the creative ready for the people who need it.